When the Applied Imagination team is not crafting the latest and greatest digital thing, we enjoy a little fun time outside of the office. Our team event this spring was held on April 24th at Bowlero bowling alley. We enjoyed frosty beverages, some friendly competition, and the occasional gutter ball.

You’re looking to redesign or build your company’s website or web application. You’ve spent the past week gathering estimates for your website, but you find yourself at a loss. When clients come to us asking for quotes, they often mention receiving wildly different numbers from other companies they’ve contacted. One company quotes the project at $1,500 […]

There has been a lot of talk about responsive web design lately. You can do a quick search online and find thousands of results on the topic. We’d totally understand if you left the situation even more confused than you were to begin with. Responsive design seems a complicated matter. But, truthfully, it’s just a big […]

You may have been advised by your developer in the past to set up a support and maintenance contract after your website or web app is finished. But, what is there to support and maintain? The project is finished, so shouldn’t everything run smoothly afterwards? As smoothly as your site might run now, that might […]

Building a relationship with a client is much like building a relationship with anyone else: it takes patience, dedication, and honesty. But, building strong relationships with your clients means going that extra mile. Strong, long-term relationships require open communication and the active participation of everyone involved in order to survive. Understand that relationships don’t have to end when projects […]

The user experience, or UX, is one of the most important aspects to a website design that is often overlooked. If people don’t like visiting a website, then what purpose does it serve? This is a crucial question to ask since websites are built to foster interaction. A designer’s job is to make a user’s experience enjoyable, […]

The year has been going great for your business, and you think it might be time to establish an official website or improve your current one. If you have no clue where to start or have a gut feeling that you might just set your computer on fire while taking a shot at it, you’ll […]

If you’re just starting out your career as a freelancer, first of all, congratulations! Starting is always the hardest part, so making the jump takes guts. Becoming an seasoned freelancer is quite a rewarding journey and our team has had experience working with many freelancers over the years. So here are some points we think you should keep […]

When it comes to design, there are no rules. Every designer is different with a unique touch and rules should not take away from that. However, unrestricted freedom isn’t necessarily a good thing. Designers still need to construct a sense of unity in their work. So, here are 5 useful tips to help you create web designs in […]

Implementing a Customer Relationship Management (CRM) system into your business strategy can help streamline the relationship between your business and its customers, whether they be longtime customers, potential customers, or former customers. There are several CRM software programs available for use that will aid in organizing and integrating your sales, marketing, and customer service efforts. Here […]